Every author wants to write books that readers devour in a single night. But why do some novels create super-fans, while others stall out after a few chapters?

The difference isn’t just talent or luck. It’s Reader Psychology, the heartbeat of the Reader Cloning System  we teach at Six Figure Author Career and Seven Figure Author Career.

Coined in 2016 by author coach Rebecca Hamilton, Reader Psychology explores the psychological and biological triggers that keep readers engaged. When you understand these triggers, your books stop being “just another read” and become addictive experiences.

What Is Reader Psychology?

There’s a major myth in the author world: that market research means chasing trends.

Too many writers look at what’s hot on TikTok, Amazon, or BookTok and try to copy it. Yes, this may make a little money in the short term, but it burns authors out. You end up constantly targeting new audiences instead of growing your own brand.

And the worst case? Authors pour money i...